Silent Partner Advertising

Kathy Kobliski
Syracuse, New York
Since 1984

You wouldn’t throw a party and not invite the guests.

Kathy Kobliski

My name is Kathy Kobliski. I’ve been in the advertising business since 1979 and have owned Silent Partner Advertising in Syracuse, NY since 1984. I believe in no-nonsense advertising, which means whether the tone is serious or humorous, it must hit your desired audience every time. Direct hits mean you’re not wasting money by advertising to people who are not interested in your product or service.

Kathy Kobliski, black and white studio portrait.

Writing and teaching

Over the years I have written a monthly column for Entrepreneur.com and completed another 15 individual pieces for that site. I wrote Advertising Without an Agency, published by Entrepreneur Press. I taught advertising and media-buying within New York State’s Small Business Development Program and have spoken at small business gatherings.

Interviews

I have been interviewed by Kiplinger, The Wall Street Journal, Independent Business, Golf World Business, SkyRadioNet.com, General Motors, BankRate.com, SuperCoups.com, Switchboard.com, The Money Room, and The Ron Thomas Business Forum, among others.

Publications

I have written for many publications including Canadian Women’s Business Network, The National Business Association, Sales Masterminds, HomeOfficeMag.com and startupJournal.com.

Award

I was honored to receive an Unsung Heroine Award for Leadership in Business and Achievement as a Woman in Business, from the National Organization for Women.

Newspaper ad. Two figures seen from behind under a bitten apple. Headline: Family Thighs. Subhead: What Grandmother Giveth, Diet Center Taketh Away.
“Family Thighs”Diet Center. Print.
Newspaper ad. The same two figures in color under a bitten apple. Headline: Don't Get Left With a Big Behind.
“Don’t Get Left With a Big Behind”Diet Center. Print, 1988.
Newspaper ad. The same two figures among leaves under a bitten apple. Headline: In the Beginning, All Diets Sound Great.
“In the Beginning, All Diets Sound Great”Diet Center. Print.
Newspaper ad. A drawing of a straining zipper. Headline: Wipe that smile off your zipper!
“Wipe That Smile Off Your Zipper!”Diet Center. Print.

Television

“Imagine”Egon Ehrlinspiel Jewelers. 30-second television spot, 2024.
“Love Story”Egon Ehrlinspiel Jewelers. 30-second television spot, 2026.

Have an advertising question?

Send me an email.

[email protected]